Agencies are looking for quotes that match their needs and grab their attention. New companies often send 10 quotes before getting their first quote awarded, and those who succeed say they refined their quote until it worked. Learn from past quotes and test different approaches.
Great quotes are personalized, highlight your expertise, and outline next steps. Below are three examples from successful companies.
- Greet customers by name and show you’re qualified. Show excitement to work with the customer, share your experience, and briefly describe a similar order you recently completed.
- Set expectations and next steps. Give the customer options and encouragement to get the quote approved and the order fulfilled.
- Explain your price. Give the customer an idea of what’s included in their quote and the factors that affect the total price, while also addressing specific request details.